February 2016 – October 2017
Desert Financial
Sr. Graphic Designer / Art Director
February 2016 – October 2017
Sr. Graphic Designer / Art Director
While working at Desert Schools, I had the chance to come up with concepts and execution for the brand, expanding the font family and synthesize the color swatch. I first started as a Senior Graphic Designer and later growing to be the Art Director. As part of the role, I reviewed all the visuals to assure quality and consistency of all materials. I also had the chance to participate in photo and video shoots by leading the concept, shot list and storyboards. Later on, I was the creative leader during the renaming process to Desert Financial, being part of focus group, creating the brand guidelines and some branding material.
Also Known As
While working at Desert Schools, I had the chance to come up with concepts and execution for the brand, expanding the font family and synthesize the color swatch. I first started as a Senior Graphic Designer and later growing to be the Art Director. As part of the role, I reviewed all the visuals to assure quality and consistency of all materials. I also had the chance to participate in photo and video shoots by leading the concept, shot list and storyboards. Later on, I was the creative leader during the renaming process to Desert Financial, being part of focus group, creating the brand guidelines and some branding material.